Head to head
Chanel vs Louis Vuitton
Chanel was founded in 1910 and is owned by Chanel Limited (private). Louis Vuitton was founded in 1854 and is owned by LVMH.
| Chanel | Louis Vuitton | |
|---|---|---|
| Founded | 1910 | 1854 |
| Owner | Chanel Limited (private) | LVMH |
| Category on Casadi | luxury | luxury |
| Revenue | USD 19.27 billion (FY2025; the whole company) | EUR 37.77 billion (FY2025; a reporting segment that includes other brands) |
| Stores | Not disclosed | 2,300 (FY2025; a reporting segment that includes other brands) |
| Employees | 37,984 (FY2025; the whole company) | 211,552 (FY2025; the whole company) |
The revenue figures are reported at different levels (house, segment or whole company), so they are not a like-for-like comparison. Figures are as published, with no currency conversion.
- Chanel, revenue: Chanel Limited consolidated revenue; single-brand house, but includes fragrance & beauty, watches & fine jewellery as well as fashion.
- Chanel, employees: End-of-year headcount, Chanel group (single brand).
- Louis Vuitton, revenue: Segment-level: LVMH Fashion & Leather Goods business group (Louis Vuitton, Dior, Celine, Loewe, Fendi, Loro Piana and others). Brand revenue not disclosed.
- Louis Vuitton, stores: Segment-level: LVMH Fashion & Leather Goods network of 'around 2,300 stores' (all F&LG maisons combined). Brand-level count not disclosed.
- Louis Vuitton, employees: Group-level: all LVMH employees. Brand headcount not disclosed.
Logo histories: Chanel · Louis Vuitton
Chanel profile · Louis Vuitton profile · All comparisons
Sources
- https://www.chanel.com/us/about-chanel/the-founder/
- https://www.chanel.com/puls-img/1779118002743-fy25-results-press-release-en-final.pdf
- https://urd.lvmh.com/en/2025
- https://www.lvmh.com/en/investors/key-figures
- https://hosting.fluidbook.com/LVMH/2025interactiveannualreport/en/25-2025-Interactive-Annual-Report-LVMH.html