Products/Nike/Swoosh logoSwoosh logoOtherSwoosh logoNNike1971Checkmark-shaped stripe designed by Portland State University student Carolyn Davidson, who invoiced $35 for it. It first appeared on Nike’s first own shoe.Carolyn Davidson is not in designers.json. The $35 was her design fee, not a retail price.ResaleNo resale observations recorded.SourcesNIKE, Inc. (Department of Nike Archives): The Nike Swoosh logo (2 Oct 2025)