Beatrice Monguidi is a luxury retail and merchandising executive. She graduated from the Università Cattolica del Sacro Cuore in Milan and began her career in merchandising at Max Mara, before buying and merchandising roles at Dolce & Gabbana and Valentino.
At Fendi she held several leadership roles, including global merchandising director, retail director for France and Switzerland, and president and representative director for Japan. She then moved to Valentino as retail director for Europe and director of retail excellence, and at Christian Dior Couture she led the men's business unit, with a focus on innovation and growth built around the client.
For about two years before her Rimowa appointment she was president of Louis Vuitton for Europe, the Middle East and Africa. LVMH praised her "inspiring, people-centred leadership" there, and Pietro Beccari credited her with aligning teams across a highly diverse and complex region.
In April 2026 LVMH announced her as chief executive of Rimowa from 1 June 2026, succeeding Hugues Bonnet-Masimbert, who had moved to Louis Vuitton as chief commercial officer. She reports to Beccari, chairman and chief executive of the LVMH Fashion Group and of Louis Vuitton.
Sources are thin: Casadi has not verified her date of birth or the dates of her earlier roles, and her nationality is inferred from her Milan education and Italian career. The order of her Max Mara, Dolce & Gabbana and Valentino roles comes from secondary reports.